CallFire Hosts Inaugural Biz2Beach Un-Conference

Aug 26, 2011 |

Santa Monica, CA (PRWEB) August 26, 2011

On Friday, August 19, 80 business leaders from around the country assembled at the Huntley Hotel for Biz2Beach, CallFire’s first annual executive networking “un-conference.” The invitation-only attendees included founders, business development leaders, and marketing directors from startups, small business, and large enterprises.

The un-conference format of Biz2Beach emphasized a small group setting which facilitated quality, engaging conversations among the participants and featured speakers: Tony Adam, Founder and CEO of Visible Factors and Eventify; Matthew Arevalo, Founder of Master Works; Garth Holsinger, VP Global Sales and Business Development for Klout; Van Jepson, CEO and Founder of GroupPrice; Krishna Subramanian, Co-Founder of Mobclix; and Robyn Ward, Director of Sales and Business Development for BetterWorks. There were four breakout sessions around topics including company culture, social media ROI, mobile advertising, and successful business partnerships. Krista Thomas, VP Marketing for adly, stated that she “really loved the casual, conversational environment.” Her sentiment was echoed by David Henzel, VP Marketing of NetDNA and longtime CallFire customer, who said, “I go to a lot of conferences, but I loved the intimate format of Biz2Beach; the ‘unconference’ is way more interactive because participants can easily steer conversation with the speaker to get the most value out of it and make deep meaningful connections.”

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